25 Things Baby Boomers Could Buy For Under $10 In The 1970s That Cost Millennials A Small Fortune Today

25 Things Baby Boomers Could Buy For Under $10 In The 1970s That Cost Millennials A Small Fortune Today


July 14, 2026 | Jesse Singer

25 Things Baby Boomers Could Buy For Under $10 In The 1970s That Cost Millennials A Small Fortune Today


Ten Bucks Used To Mean Something

There was a time when leaving the house with a ten-dollar bill felt like having real spending money. Today, what does ten bucks get you? Not much. How many of these do you remember costing less than $10?

Handsome senior man shopping in a supermarketHryshchyshen Serhii, Shutterstock

Advertisement

Concert Tickets

In the 70s, seeing some of the biggest names in music often cost between $6 and $10. Imagine watching legends like Fleetwood Mac, Queen, or Elton John for less than the price of a fast-food combo today. Now, seeing a major artist can easily cost well over $100 before fees—and that's if you can even find a ticket.

Image1-6.jpgDavid Major, Wikimedia Commons

Advertisement

Disneyland Admission

A Disneyland ticket got you through the front gate for less than $10 throughout much of the 70s. You still needed ride tickets, but even with those added, a Disney day cost a fraction of what many families spend today. Admission alone now regularly tops $100 before you buy a single snack.

Live in Florida, august, 1977, United States of America. Disneyland.. Published under Creative Commons in the Metapolisz DVD line.Derzsi Elekes Andor, Wikimedia Commons

Advertisement

Babysitting For The Evening

Hiring a neighborhood teenager to babysit didn't require a second mortgage. Paying around $5 for the evening wasn't unusual, though rates varied by location and how long the parents were out. Today, many parents spend that much in the first half hour before the babysitter has even found the TV remote.

a woman is holding a book over her headAndres Molina, Unsplash

Advertisement

Oil Changes

Routine maintenance didn't hit nearly as hard. An oil change commonly cost around $8 in the 70s, making it easy to keep up with regular service. Today, many drivers pay $70 or more depending on the oil and vehicle.

man refilling motor oil on car engine bayTim Mossholder, Unsplash

Advertisement

Hotel Rooms

In the early 70s, plenty of roadside motels advertised rooms for under $10 a night. By the end of the decade those prices had climbed, but compared to today's $100-plus budget hotels, they still seem unbelievable. Finding a clean room for under $100 now feels almost as rare as finding one with a vibrating bed.

In 1911 when George Frederick Frye (1833-1912) opened his eleven-story Louisa C. Frye Hotel near Pioneer Square, it was considered Seattle's finest. The ornate Italian Renaissance design had an interior finish of mahogany and marble. It contained 350 deluDePue Morgan & Co.

Advertisement

Professional Baseball Tickets

A good seat at a Major League Baseball game often cost just a few dollars in the 70s. Even premium seats were commonly under $10. Today, many fans spend more on parking than Boomers once spent to watch the entire game.

Wrigley Field Cubs vs. Reds 5/70Blake Bolinger from Central NJ, United States, Wikimedia Commons

Advertisement

Movie Tickets

Going to the movies was one of the cheapest nights out around. Tickets averaged about $2 in the 70s, meaning ten dollars could cover several admissions. Today, one ticket alone can easily run $15 or more at many theaters—and that's before popcorn enters the conversation.

Grand Riviera Theatre — a former movie palace in Detroit, Michigan.
The three films listed are Salt and Pepper (1968), The Executioner (1970), and Machine Gun McCain (American title for the Italian film Gli intoccabili (1968)).
The Italian Renaissance RevAllen Stross, Wikimedia Commons

Advertisement

A Full Tank Of Gas

There was a time when filling your car's gas tank could actually cost less than ten dollars. Even after the energy crisis pushed prices higher during the decade, many drivers still walked away from the pump without emptying their wallets. Today, a fill-up often costs six or seven times that amount.

Stazione di servizio Mobil negli anni '70 a Fiorano al Serio, progetto GLAM Museo FisogniMoxmarco, Wikimedia Commons

Advertisement

A Steak Dinner

Ordering a steak dinner at a nice restaurant didn't require a special occasion. In many places, you could enjoy one for under $10. Today, that same meal can easily cost $40, $50, or much more before you even leave a tip.

fried food on black panMadie Hamilton, Unsplash

Advertisement

Levi's Jeans

Levi's weren't bargain-bin clothes, but they were still affordable. A new pair often sold for around $8 or $9 in the 70s. Today, buying the same brand usually means spending somewhere between $60 and $100 depending on the style.

a close up of a pair of jeans with a label on itPasquale Farro, Unsplash

Advertisement

Brand-Name Sneakers

Whether you preferred Converse, Adidas, or Puma, many popular canvas sneakers—including Converse Chuck Taylors—still sold for under $10 early in the decade. Today, even basic versions often cost ten times that amount, and limited editions can climb into the hundreds without breaking a sweat.

Anrita1705Anrita1705, Pixabay

Advertisement

Vinyl Records

Buying a new album didn't require much planning. Most records sold for roughly $5 to $8, making it easy to build a music collection one payday at a time. Today, many new vinyl releases sell for $30 to $50 each—and collectors often pay much more.

SunriseforeverSunriseforever, Pixabay

Advertisement

Fast-Food Meals

There was a time when you could walk into a burger restaurant with just a few dollars and leave completely full. Even after prices rose during the decade, ten dollars comfortably covered a meal. Today, many combo meals flirt with the $15 mark all by themselves.

On 15 May 1940 the world’s first McDonald’s restaurant was opened in San Bernadino, California, by brothers Richard and Maurice McDonald. The restaurant originally had 25 menu items and used ‘carhops’ to serve customers in their vehicles. Later in the decArchives New Zealand from New Zealand, Wikimedia Commons

Advertisement

Pizza

Pizza used to be one of the cheapest family dinners around. A large pizza from many local shops often cost less than $10 in the 70s. Today, depending on where you order, that same pizza can easily run $25 to $40 before delivery fees and tip.

designer798designer798, Pixabay

Advertisement

Haircuts

Getting a haircut didn't feel like a luxury expense. Plenty of neighborhood barbers charged around $3 to $6, and even nicer salons often stayed under ten bucks. Today, a basic haircut can easily cost $30 or more, especially after gratuity.

Printed on image: Burlick's Barber Shop Dawson Y.T.
PH Coll 295.33
Subjects (LCTGM): Barbers--Yukon--Dawson; Barbershops--Yukon--Dawson
Subjects (LCSH): Burlick's Barber Shop (Dawson, Yukon)Edward C. Adams, Wikimedia Commons

Advertisement

Amusement Park Admission

Regional amusement parks were an affordable family outing. Many charged under $10 for admission during the 70s. Today, spending $60 to $100 for a single ticket isn't unusual, and that's before buying food, drinks, or one of those giant stuffed animals you'll regret carrying around.

Location: Hungary, Budapest XIV.
Tags: Budapest, amusement parkFOTO:Fortepan — ID 9473: Adományozó/Donor: Urbán Tamás. archive copy at the Wayback Machine, Wikimedia Commons

Advertisement

Zoo Admission

A trip to the zoo used to be one of the cheapest family activities available. Admission at many major zoos cost just a few dollars. Today, adult tickets commonly land somewhere between $20 and $40, depending on the city.

Original Description: CROWDS VISITING THE ELEPHANTS AT THE TEL AVIV ZOO.Fritz Cohen, Wikimedia Commons

Advertisement

Car Washes

Even a full-service car wash usually cost well under $10 in the 70s. Today, many basic washes start around $15, while premium packages can climb much higher. Your car may sparkle afterward, but your wallet definitely won't.

This is an image ofEythar-gubara, Wikimedia Commons

Advertisement

Greeting Cards

There was a time when buying a birthday card barely registered as an expense. Today, many greeting cards cost $6, $7, or even more before you've written a single word inside. Somehow, a folded piece of cardboard with eight printed words on it now costs almost as much as lunch.

I took this picture myself.The original uploader was Ardenn at English Wikipedia., Wikimedia Commons

Comic Books

Comic books once sold for pocket change, with many costing well under a dollar throughout the decade. Even buying several rarely added up to ten dollars. Today, a brand-new comic commonly costs around $5, and special editions can be considerably more.

Free Comic Book Day 2012The Conmunity - Pop Culture Geek from Los Angeles, CA, USA, Wikimedia Commons

Advertisement

Dry Cleaning

Having a suit or dress professionally cleaned used to be surprisingly affordable. Many cleaners charged just a few dollars per garment. Today, cleaning a single suit can easily cost several times what Boomers once paid.

For documentary purposes the German Federal Archive often retained the original image captions, which may be erroneous, biased, obsolete or politically extreme. Dommitzsch-Trossin, Blick in die Reinigung
ADN-ZB Gahlbeck 26.2.75-gü Bez. Leipzig: Eine großeFriedrich Gahlbeck, Wikimedia Commons

Advertisement

Fishing Licenses

Heading out for a weekend of fishing didn't require much money before you even reached the lake. Many annual fishing licenses cost under $10 in the 70s. Today, fees vary by state or province, but they're often several times higher.

Image title: Unidentified fisherman vintage old picture
Image from Public domain images website, https://www.public-domain-image.com/full-image/vintage-photography-public-domain-images-pictures/unidentified-fisherman-vintage-old-picture.jpg.htmlU.S. Fish and Wildlife Service, Wikimedia Commons

Advertisement

Ski Lift Tickets

Skiing wasn't exactly cheap in the 70s, but lift tickets at many resorts still cost under $10. Today, spending well over $100 for a single day on the slopes has become common at many major destinations.

407 Timberline Lodge, old magic mile chairlift, Mt Hood National Forest  1973U.S. Forest Service- Pacific Northwest Region, Wikimedia Commons

Advertisement

Prescription Eyeglasses

Basic prescription glasses could sometimes be found for under $10 in the early 70s, especially through discount optical shops. Today, it's not unusual for a new pair to cost well over $100 unless insurance helps cover the bill.

Member of the 1st Signal Brigade, Qui Nhơn, Vietnam, 1969-1970Tennessee State Library and Archives, Wikimedia Commons

Advertisement

College Textbooks

College has never been inexpensive, but textbooks certainly weren't the financial gut punch they've become. Many required college textbooks still sold for under $10 in the early 70s, although specialized books often cost more. Today, a single required book can easily cost over $100, making the bookstore one of the most expensive stops on campus.

Eli Francis 2016Eli Francis elifrancis, Wikimedia Commons

Advertisement

You Might Also Like:

How The Rule Of 114 Can Triple Your Investments

Marriage rates have shockingly declined in recent years. Is it just too expensive to tie the knot?

Sources:  123


READ MORE

airlinescovidinternal

(How) Will Airlines Survive COVID-19?

As the crisis continues, airlines are hemhorraging money. Will airlines survive this crisis? And if so, how?
January 7, 2021 Eul Basa
creditcardinternal

The 5 Best Credit Cards For 2020

If you're looking to expand your buying power, you need to check out the best credit cards of 2020. You won't believe some of these extras!
January 7, 2021 Eul Basa
lawyers_feature

These Legal Plot Twists Had Us Screaming For Order In The Court

Whether it's an incompetent client or an unhinged attorney, these lawyers' stories of their most outrageous plot twists had us banging the gavel.
February 10, 2021 Eul Basa
hospital_internal

Drama Is The Best Medicine: Doctors And Patients Reveal Their Craziest Cases

There is a reason why shows like Gray's Anatomy and ER are so addictive: Hospital drama is insane, and not just on TV—that stuff happens in real life, too.
February 10, 2021 Eul Basa
cases_internal

Move To Strike: These Lawyers' Cases Unraveled In An Instant

Courtroom cases can take months or even years to go in front of a judge. Then, in the blink of an eye, it can all unravel spectacularly.
February 10, 2021 Eul Basa
lawyers_internal

Lawyers Share Their Most Shocking Cases

On TV, courtrooms seem like well-oiled machines. In real life, though? Not so much. These court cases are wild rides from start to finish.
March 1, 2021 Eul Basa


Disclaimer

The information on MoneyMade.com is intended to support financial literacy and should not be considered tax or legal advice. It is not meant to serve as a forecast, research report, or investment recommendation, nor should it be taken as an offer or solicitation to buy or sell any securities or adopt any particular investment strategy. All financial, tax, and legal decisions should be made with the help of a qualified professional. We do not guarantee the accuracy, timeliness, or outcomes associated with the use of this content.





Dear reader,


It’s true what they say: money makes the world go round. In order to succeed in this life, you need to have a good grasp of key financial concepts. That’s where Moneymade comes in. Our mission is to provide you with the best financial advice and information to help you navigate this ever-changing world. Sometimes, generating wealth just requires common sense. Don’t max out your credit card if you can’t afford the interest payments. Don’t overspend on Christmas shopping. When ordering gifts on Amazon, make sure you factor in taxes and shipping costs. If you need a new car, consider a model that’s easy to repair instead of an expensive BMW or Mercedes. Sometimes you dream vacation to Hawaii or the Bahamas just isn’t in the budget, but there may be more affordable all-inclusive hotels if you know where to look.


Looking for a new home? Make sure you get a mortgage rate that works for you. That means understanding the difference between fixed and variable interest rates. Whether you’re looking to learn how to make money, save money, or invest your money, our well-researched and insightful content will set you on the path to financial success. Passionate about mortgage rates, real estate, investing, saving, or anything money-related? Looking to learn how to generate wealth? Improve your life today with Moneymade. If you have any feedback for the MoneyMade team, please reach out to [email protected]. Thanks for your help!


Warmest regards,

The Moneymade team