Apple Was Fined $2 Million In Brazil For Not Including Chargers With iPhone 12
Apple Was Fined $2 Million In Brazil For Not Including Chargers With iPhone 12
Apple is under fire after Procon-SP, a Brazil consumer protection agency in São Paulo, penalized the tech giant for removing chargers in shipped iPhone 12 packaging. The agency, which handed out the US$2 million fine last week, accused Apple of "misleading advertising, selling a device without the charger, and unfair terms."
When Apple first launched the iPhone 12, they announced that they would not be including a charger in the box, citing environmental concerns and a desire to reduce its overall impact. The company claimed that excluding the charger would reduce the box size, allowing it to reduce annual carbon emissions and ship more units at a time.
They also pointed out that there were approximately 700 million Lightning-to-USB cables and two billion iPhone chargers already available, so they felt it was unnecessary to introduce more of them with their latest launch. The company then proceeded to ship the new iPhone 12 with only a Lightning cable. Currently, chargers are sold separately by Apple for US$40 each, which converts to around 219 Brazilian real.
A few months later, Procon-SP began to question Apple's motives. They asked Apple execs to further elaborate on their decision to remove the charger and if they could provide statistical data to demonstrate that the removal would actually have a positive impact on the environment. They also asked Apple if they ended up lowering the price of the iPhone 12 due to the resultant cost-savings.
Apple did not respond to all of these inquiries, and any responses they did give "never offered a convincing explanation," according to follow-up reports.
"Apple needs to understand that in Brazil there are solid laws and institutions for consumer protection," said Fernando Capez, Procon-SP's executive director. "It needs to respect these laws and these institutions."
Back when Apple started to remove EarPods from their mobile phones, they were hit with an $89,000 fine from France. Apparently, that was enough to convince Apple to reintroduce Earpods into the packaging. Procon-SP hopes that their hefty fine will also make Apple reconsider shipping the Lightning cables and chargers together.
READ MORE
The housing market is competitive, to say the least. If you want your home to stand out on the market, here are some things you can do to make it seem brand new.
Think your will is complete? Even the most carefully crafted ones often miss necessary elements that could leave your family in limbo. If you want it to be a peaceful ride, continue reading.
If you're looking to change tracks in 2025 and jump into a new career but aren't looking to go back to school or spend time and money retraining in an entirely new profession, here are some career changes you can make to make more money next year.
It can be devastating to discover hidden debt if you're in your 50s, but there are steps you can take to protect your future and your retirement.
Losing your job is bad enough, but being laid off in your 50s hits especially hard. We look at strategies for getting back on track.
You’re cruising toward the end of your lease, feeling pretty good… until you check the odometer and your contract. You’re thousands of miles over the limit, and those little extra miles are about to cost real money. Do you pay the mileage fees and turn it in, or buy out the car and keep it? The good news is that you actually have more control here than it feels like.
Disclaimer
The information on MoneyMade.com is intended to support financial literacy and should not be considered tax or legal advice. It is not meant to serve as a forecast, research report, or investment recommendation, nor should it be taken as an offer or solicitation to buy or sell any securities or adopt any particular investment strategy. All financial, tax, and legal decisions should be made with the help of a qualified professional. We do not guarantee the accuracy, timeliness, or outcomes associated with the use of this content.
Dear reader,
It’s true what they say: money makes the world go round. In order to succeed in this life, you need to have a good grasp of key financial concepts. That’s where Moneymade comes in. Our mission is to provide you with the best financial advice and information to help you navigate this ever-changing world. Sometimes, generating wealth just requires common sense. Don’t max out your credit card if you can’t afford the interest payments. Don’t overspend on Christmas shopping. When ordering gifts on Amazon, make sure you factor in taxes and shipping costs. If you need a new car, consider a model that’s easy to repair instead of an expensive BMW or Mercedes. Sometimes you dream vacation to Hawaii or the Bahamas just isn’t in the budget, but there may be more affordable all-inclusive hotels if you know where to look.
Looking for a new home? Make sure you get a mortgage rate that works for you. That means understanding the difference between fixed and variable interest rates. Whether you’re looking to learn how to make money, save money, or invest your money, our well-researched and insightful content will set you on the path to financial success. Passionate about mortgage rates, real estate, investing, saving, or anything money-related? Looking to learn how to generate wealth? Improve your life today with Moneymade. If you have any feedback for the MoneyMade team, please reach out to [email protected]. Thanks for your help!
Warmest regards,
The Moneymade team
